Lots of people are talking about addressable TV. “Data-driven linear,” though? Not so much. But despite the fact that data-driven linear (DDL) doesn’t get as much attention as its somewhat sexier ...
NEW YORK, Oct. 30, 2018 /PRNewswire/ -- Targeted TV specialist Centriply, announced today a collaborative effort with Experian to help brands maximize their linear TV campaigns. The agreement between ...
“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Tom Weiss, chief technology officer and chief data scientist at Dativa.
Some results have been hidden because they may be inaccessible to you
Show inaccessible results